HCM Metropolis (VNA) – Regardless of the impacts from
the COVID-19 pandemic, wooden and wood product exports nonetheless posted spectacular
progress because of the efforts of many companies to use superior know-how,
develop new merchandise, and make use of on-line advertising and marketing channels.
Regardless of being repeatedly disrupted by the
pandemic, the exportation of wooden and wood merchandise nonetheless posted progress of
over 16 p.c in 2020 and the upwards pattern continued within the first quarter of
Forestry shipments neared 4 billion USD from January
to March, up 41.5 p.c year-on-year. This included nearly 3.7 billion USD
value of wooden and wood merchandise and 243 million USD value of non-wood forestry
merchandise, up 41.5 p.c and 38.4 p.c, respectively, in line with the Ministry of Agriculture and Rural Improvement.
Nguyen Chanh Phuong, Vice Chairman of the
Handicraft and Wood Industry Association of Ho Chi Minh City (HAWA), mentioned that by
tapping into its manufacturing benefits and market alternatives, Vietnam has
surpassed Poland, Germany, and Italy to grow to be the world’s second-largest wooden and
wood product exporter, behind China.
He defined that the COVID-19 pandemic has
hampered world commerce, together with the export of wooden and wooden products, however at
the identical time created new market alternatives.
The outbreak pressured folks in lots of nations and
areas, particularly the US, the EU, Japan, and the Republic of Korea, that are
main importers of Vietnamese wood gadgets, to be at residence extra continuously,
resulting in better demand for merchandise used within the residence.
Many worldwide purchasers, he added, have
switched to Vietnamese merchandise because the nation has a secure manufacturing
surroundings due to its profitable pandemic management, whereas producers in lots of
different nations have needed to droop manufacturing and shut factories.
Vietnam’s wooden and furnishings companies are additionally
comparatively achieved at recognising and seizing market alternatives.
Tran Lam Son, director of promoting and high quality
administration on the Thien Minh Furnishings firm, identified that the latest
shift in world wooden product and furnishings provide chains has benefited Vietnam.
Worldwide purchasers have more and more
valued the manufacturing capability, design, and know-how of Vietnamese wooden producers.
Furthermore, as a result of provide chain disruptions brought on by COVID-19, world
distributors now are inclined to diversify and search safer provide sources, and Vietnam
meets their necessities, he went on.
Pham Thi Hong Quang, Common Director of the
Viet Supply Handicraft Co. Ltd, revealed that her firm’s income soared 40
p.c final yr regardless of the tense developments from coronavirus outbreaks at sure
factors of time. The variety of orders within the opening months of this yr continued
to rise as international importers started stockpiling merchandise to organize for the
year-end procuring season.
She famous that after recognising that the
pandemic might be an opportunity for wooden and furnishings merchandise to develop, her firm
moved to modernise its manufacturing unit and know-how to enhance productiveness whereas
creating new merchandise to satisfy demand.
Nonetheless, Duong Thi Minh Tue, member of HAWA’s
govt board, instructed that as wooden trade commerce gala’s couldn’t take
place because of the pandemic, companies ought to optimise all attainable commerce
promotion channels, from on-line to offline, to take care of hyperlinks with companions.
Phuong additionally spoke of the necessity to capitalise on
know-how and digital transformation to additional entry patrons, including that it
can be necessary to advertise office productiveness and manufacture merchandise
with clear origin and which might be environmentally-friendly, in order to take care of Vietnam’s
new foothold within the world wood product market./.